Serena: Strong is Beautiful

For the WTA's new "Strong is Beautiful" advertising campaign we focused on the personal stories, pressures and dreams of WTA stars to illustrate that being physically and mentally strong is beautiful. Serena Williams' ubiquitous self confidence comes through while assuring the viewer that the only reason she brings seven tennis outfits to each Grand Slam is because she intends on wearing them all, for each match she plans on winning.

Category:

Sports

Tags:

• Serena Williams
• Strong is Beautiful
• global ad campaign
• WTA
• ATP
• personal stories
• pressures
• dreams
• physical
• mental
• strength
• self confidence
• Grand Slam
• win

[ractorspring]

"strong is beautiful" is the best campaign the wta has ever run. kudos!

[blackratpoo]

holy fuckballs, her voice made me jizz a little.

[nixdaduda11]

now .... that makes sense

[trent6149]

@Dallas8844 You stink!! go shave ur balls and go watch Federer smashing rackets or Maragret Court bashing gays...get outta here fucktard!!!! 

[minkoss]

@blackratpoo oh no you didn't! LOOOL

[5000futuristic]

Serena is SEXY, Successful, Suprising, and Superve at tennis...

[Dallas8844]

@truthbeknownful Speak English and maybe I'll understand what you're trying to say, rather than a bunch of confused gibberish. English has established spelling, don't just phonetically spell out your lazy vocabulary.

[mariewilder]

@truthbeknownful: Yes, I did hear about that. Of course, she will test clean. Serena doesn't do drugs. She was afraid because of a situation she had with a stalker who scaled the walls of her home and was lurking about. People are crazy in these days...I would have hid also.

[xib]

Before every slam, I pick seven condoms. 

[Ericsclassvideos]

im surprised she didnt say "COME ON!!!" in the middle of the ad...