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Joules uses unified communication to support social media & multi-channel retail strategy

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Uploaded by on Oct 31, 2011

Joules is one of the UK's great fashion success stories with exponential growth. To support its multi-channel growth strategy, Joules decided to consolidate its disparate communication system. Lily Systems implemented a new ShoreTel IP unified communication system linking shops, its new distribution centre & offices in the UK/abroad as well as mobile locations such as country shows. The scalability of the new system supports Joules growth, enables its multi-channel and social media strategies and speeds up time to market through video conferencing. This has delivered 50% cost savings per annum from unifying communication.

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