Fashion Blog Ethics

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Uploaded by on Mar 10, 2010

What makes an ethical blogger? While we'd all like to think of ourselves as ethical bloggers, there are some issues that come up that seem innocuous or even a fashion industry standard, but that does it make it right? Does it put your credibility at risk? Just because fashion editors do it, does that mean that should be a standard for fashion bloggers? The ethics panel turned out to be a dark horse causing controversy at the the conference, discussing disclosure, gifting, and whether it presented a conflict of interest to accept gifts from fashion companies as bloggers, and why ethics help bloggers protect themselves.

Wendy Brandes (moderator), Wendy Brandes Jewelry • Imran Amed, Business of Fashion • Jessica Schroeder, What I Wore • Mary Scherpe, Stil in Berlin • Clark Hoyt, Public Editor, New York Times

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  • Jessica gave an outstanding overview of the FTC guidelines. Never heard it that simple before. Great video, I had an awesome time at the IFB conference this year!

  • A gift is a gift...it would not sway my opinion or my ability to blog without bias.

  • very interesting, we had a similar discussion here in Vienna about this topic with Mary Scherpe and other bloggers about this :)

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