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Lunar New Year 2013

MassMutual MassMutual·189 videos
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Published on Jan 24, 2013

This year's Lunar New Year falls on February 10th. This is one of the most important holidays for many people in the Eastern Asian culture. To mark this important holiday, MassMutual developed a marketing campaign for Asian Americans in recognition of this tradition. The video showcases the making of the print ad and captures the true cultural value behind the Lunar New Year celebration -- the family.

  • Category

    Education

  • License

    Standard YouTube License

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