On occasion of the 19th Annual European H.O.G. rally and Swiss Harley Days, which was held from the 15-18 in both Lugano and Campione d'Italia, Pirelli presented the new Night Dragon custom motorcycle touring tyre to European riders. The launch of the tyre, already highly regarded in the custom V-Twin market in America, took place in an atmosphere of parades, parties and music, with a record attendance of over 50,000 fans.
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