Finding and Working with a Publicist
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Uploaded by ArtistsHouseMusic on Dec 18, 2007
Mike King, a veteran music marketing manager and managing editor of http://www.artistshousemusic.org, describes how to work with an independent publicist -- in particular, what a publicist can do for you, how a publicity campaign should work, how to find the right publicist for you, and how to make sure that when you hire a publicist you're getting enough bang for your buck.
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