1971 7-UP Commercial - Intermission ad

Here's an interesting ad from 1971. At first glance it appears to be a trippy homage to the old intermission films shown at the drive-in theater. But as I started to think about it, I realized in 1971 that's about all they had... so perhaps this was an intermission clip adapted for television. In any event, take a look at some of the vintage cartoon characters in the audience. Don't recall any of their names, but I do recognize them. A little help please...

Category:

Education

Tags:

• 1971
• 7-UP
• Commercial
• Intermission
• ad
• ads
• commercials
• retro
• vintage
• soda
• cola
• uncola
• lobby

[OnePyroTec]

Cool, I figured that would show up sooner or later on YOUTUBE. This 7-up intermission is one of my BEST selling intermission spots.

[WookieCookie]

I can assure you this didn't come off of a commercial compilation tape.

[goodmaro]

"Drive-in"?! Did you not notice the prominent mention of "lobby"? Definitely produced for TV as a pastiche of in-theater promos, no PARTICULAR existing characters used, and fitting with the general tone of 7Up TV advertising of the period it was produced in. I recall its airing.

I don't see it as being particularly Crumb-y, except to the extent Crumb himself affected such a style from existing works.

[snarkus63]

Paul Frees!

[therotiv4]

cool :)

[btreat29]

A still image from this video was turned into a 21' x 10 billboard:

Go to Flickr.com and search for "7Up_Un With The Show" to see it in vivid color!

[1L6E6VHF]

@pegbars

Not only that, "Let's All Go to the Lobby" has found its way into the US National Film Registry.

[btreat29]

To see a B&W scan of a 21' x 10' billboard that I just bought from another collector, search for "7Up Un with the Show" on Flickr dot com.

It's the same characters.

[Tsubahi]

Robert Crumb!

And I was born that year, too!=3

[RoostyNY]

im drinking 7up rite now but diet 7up

[MrPolvora71]

@dbchappell Crumb's ??? really

[LetArtsLive]

they did play this at driveins