Day 1 Roundup at SES London 2008
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Greg Jarboe makes the rounds talking to SES London 2008 speakers. David Naylor, CEO of Bronco, talks about the intimacy of the confe...
Greg Jarboe makes the rounds talking to SES London 2008 speakers. David Naylor, CEO of Bronco, talks about the intimacy of the conference and the accessibility of big-name speakers at the show; Michael Boland, Senior Analyst at The Kelsey Group, gives the highlights from the "Local 2.0" session he spoke at; Matt Bailey, President of SiteLogic, who spoke at the 11 AM "Search Engine Friendly Design" session, underscores the importance of analytics and looks forward to the upcoming session; Steven Kaufman, Senior Vice President Media Director at Digitas, talks about the aspects of Latin American and US search his session covered; Rebecca Lieb, VP and Editor-in-Chief of the ClickZ Network, gave high topicality ratings to the international and global search discussions; and Fredrick Marckini, Chief Global Search Officer at Isobar, made a strong case for the primary importance of organic search over paid search in an online marketing mix.
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