Managing Generation Y

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Uploaded by on Aug 7, 2008

Three generations are now in the workplace, and the youngest -- Generation Y -- is making its mark.

Having grown up with technology, they're digital natives -- information and communication has always been instant. They're wanting to go a long way in a short time; they often don't settle for just being told -- they want to know why; and being constantly connected with a social network is more often than not, critical to survival. They view the workplace very differently from Baby Boomers or Generation X.

Featuring comment from author and director of Essence Communications Penny Burke, James Masini from Hippo Jobs and Susan Lin, the Young Australian Businessperson of the Year, this program explores a range of issues and strategies associated with attracting, retaining, effectively managing, and capitalizing on the many strengths of Generation Y workers.

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  • well these kids have no idea how fortunate they are to work at a place where most of their coworkers are the same age as they are. here in oregon young professionals are nearly non-existent. i've worked at a few colleges and i would say 90% of employees are over 35. as i approach the end of my 20's, i realize that i've never had a chance to work with my peers. and the older generations do nothing to accomodate young workers i have no idea what they are talking about.

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