UP by Droog | From Deadstock to Newstock through Re-design
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Uploaded on Nov 1, 2011
Initiated by Droog, UP is an investigative economic model that aims to increase the value of dead stock through re-design. An alternative to recycling and disposal, UP treats leftover goods as raw material for creative re-interpretation in order to bring leftovers back into circulation.
Graphic Design by CMK1, animation by Mickey Did It.
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Creative Commons Attribution license (reuse allowed)
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