Heinz Ketchup - Kids

Heinz Ketchup - Kids

Heinz Ketchup Top This TV Challenge 1
Entry: 3004

Did not make the top 15 (chosen by "Heinz executives").

PROS:
- great casting
- good looking Heinz logo and caption
- well executed special effects
- great music
- good timing with the music
- perfect for target audience which (I belive) are women. Kids are cute and also the love theme (especially love at first sight) really hits the spot with women. See the winner as proof of this theory (even though the ad is not my favorite and I still don't know what "kissable ketchup" means): http://www.youtube.com/watch?v=UJegSxUM9RQ

CONS:
- shaky camera work at times
- lighting a bit to dark on her close up
- idea not very original
- slogan a bit too cliche
- ad does not relate to product well (anything could be the third item and there is no food)

MISC. COMMENTS:
- music was purchased from royalty free music site and was used legally
- very tricky to work with kids but they were great

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Category:

Entertainment

Tags:

• Heinz
• Tomato
• Ketchup
• Kids
• Top
• This
• TV
• Challenge
• Contest
• Competition
• Commercial
• Ad
• Advertising

[tkarade]

Cool. She was awesome. A superstar in the making :)

[tkarade]

Please click on "More info" (next to date added) to see my objective analysis of my work. Thanks, TK.

[thEnDoeSuck]

great casting, perfect timing & clever use of color.

tow questions remain:

...when will i see this on tv?

...where can i buy these sweet kids?

[tkarade]

Answers:

1. Hopefully soon.

2. Make an offer and I will let the parents know. We might also consider an eBay auction ;)

[kellyandjaimie139]

THAT LITTLE GIRL IS MY FRIEND! SHE TOLD ME TO LOOK THIS UP! :D

[KidVlogger317]

Wincest.

[inskermu]

Saying that, keep up the good work and if you ever need any ideas or work on a project, I'm also a comedy writer and can help in any regard. Take care

[inskermu]

Thanks for your reply. I think that youtube allows us to be more critical than we normally would be in person. And that's why I was so critical of the therapist spec. Personally, I like your "kids" ketchup ad better. Being in the business as well, I'm glad to see that you can take someone else's opinion and not be affected by it personally. I know what kind of hard work goes into a spec with no money promised.

[mechanicsorganics]

Great video, cute kids... here's ours! Good Luck.

[donedealproductions]

Sweet... I enjoyed this one. Good luck with the competition!

[aneculai]

Love this one...it looks professional, the kids are very cute, the music, and the mix of colors are just great - all together blend in very well. Good Job TK.

[joesnuthouse]

Thanks. Good luck to you. I love the visual effects. Nice job.