Michael Mann 'Lucky Star' Mercedes Benz SL500 Advert

Lucky Star was directed by Michael Mann and stared Benicio Del Toro.This two and half minute film was built as spoof film trailer and was shown in cinemas and TV in the UK in the summer of 2002. For those eagle eyed viewers there was a web address on the last scene of the film where some more information was given about the film- but this was taken down shortly after the airing.

i personally think that this was Mercedes Benz reaction to BMW's 'Hire' series of films that were released on the net in 2001 rather than their "It's not a commercial selling that car, it's talking about the whole excitement and dynamism of the brand" statement".

Category:

Entertainment

Tags:

• 'michael
• mann'
• 'mercedes
• benz
• sl500'
• 'lucky
• star'
• 'car
• advert'
• 'Benicio
• Del
• Toro'

[LukeBears]

One of the best postmodern directors!!!

i love Michael Mann!

[ewieb]

surely one of the longest and most expensive commercials ever made (worth every penny)

[Youbian]

we are the 'lucky star' you might say.

[antiochus66]

simply epic...

michael mann did actually get a treatment done for this for a movie but the time has passed

benicio sure looks cool in this.

youtube

beat the devil gary oldman for tony scott and bmw's reply to this another gem scotts in lovely 35mm film rather than manns hd.

[awol666playmaker]

All these years I thought this was a film. I just got round to tracking it down as it was always on my to watch list. Lol how wrong was I. Great stuff I'm baffled. The merk still looks super fantastic too.

[CrispyPork]

I will admit I was fooled when I first watched this, I thought it was a film. Although I had a sneaking suspicion something was up when I went straight out and bought an SL 500 without previously wanting one.

[CrispyPork]

@tonythepony44 Both shot HD so it has the same look. That HD look. Let's get this reshot on 35mm.

[mrhasanace]

boooring.....

[LADYAQUARIAN42]

Benicio looks very nice....I thought that this was a movie when I first saw this a couple of years ago.....nice commercial!...they should ask him to do another one for Mercedes.......

[msl0ng13]

the "granmother" MY sister!!!! oh yeah! love you Benita