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Gap 1969 Denim: Denim is a Canvas

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Uploaded by on Jul 27, 2011

Draw on it, rip it, paint it, tear it — see the lengths that Jason, Gap 1969 men's designer, goes to to create the perfect, broken-in pair. Watch here, or go to www.facebook.com/gap for more designer tips.

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  • mine cam with a shit stain

  • Please just make a pair that fits shorter women. I can paint my own jeans!

  • Please just make a pair that fits shorter women. 

  • because I'm sure they jump up and down on every pair of jeans and get the exact same look... :p

  • This is what you do to my jeans? well now that i know im gonna buy cheap jeans and just step on them.

  • Back in the late 80's I used to buy raw Levi's 501 jeans and personalize them by putting them on and sliding around on the sidewalk to scuff them up. Sometimes I washed them with bleach. Sometimes I slashed them with a razor. Sometimes I screwed them up big time! But it was fun, especially during a time when "stone washed" denim was a new thing.

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