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US Air Force uses social media at SES New York 2010 with David Meerman Scott

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Uploaded by on Mar 23, 2010

Greg Jarboe, SEO-PR, interviews SES NY 2010 keynote speaker, David Meerman Scott, marketing strategist and bestselling author of The New Rules of Marketing and PR and World Wide Rave. David describes how the United States Air Force began following him on Twitter. Exploring this further, David discovered the United States Air force allows all 330,000 thousand of its staff to use social media, such as Twitter, Facebook and linked-in. Guidelines are instituted but soldiers can communicate with their loved ones and friends back home via Facebook, for example. David says there are still so many organizations that are fearful to embrace use of social media and having their employees use social media tools such as Twitter and Facebook. But here we have an example of an institution, the United States Air Force, whose purpose is to protect the national security of the United States, allowing its own recruits to use social media tools.

For more information on speaking at SES, please visit: http://www.searchenginestrategies.com

To learn more about David Meerman Scott, please visit his blog: http://www.webinknow.com/

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  • what is fema camps?

    all militars need to stop listen the goberment.

    the want to control all this world,no fredom,no liberty.

    we are gonna be like animals with the satanic chip 666

    but dont cry when you die. lucifer is waiting for you forever.

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