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Prescription Data Mining and You

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Uploaded by on Mar 27, 2009

Created on March 27, 2009 using FlipShare.

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  • I don't see why this guy is wearing a business suite.. he's also talking about known stuff and already used by Hardees and shopping malls.

  • I don't see anything unethical about using data mining to finding how to market drugs. There might be trends that actually help people; for example cardiologists prescribing aspirin to the same people they prescribe cardio-drugs. The part that is REALLY wrong is that the same data is sold to health insurance companies, and they use this data to asses risk BUT also to deny coverage.

  • i'm absolutely stunned. (not)

    why isn't this, like pharm. lobbying,

    illegal?

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