First On - Air/ Launch Date: 1-Nov-2006
Astro Corporate "The Kid"
Agency: Y&R Malaysia
Production House: Superwonderful
Post Production: MFX http://www.mfx.st
Awards:
*Apollo Awards 2007 Finalist -- Best Editing
*Apollo Awards 2007 Gold -- Best TVC Campaign
ASTRO is the region's leading cross-media operator with direct-to-home satellite television services in Malaysia, Brunei and Indonesia. It is also the leading commercial radio broadcaster in Malaysia and a major publisher of TV guides and lifestyle magazines.
This 60 sec spot is edited to a gentle and graceful pace - to tell the simple story of a child whose eyes have been opened to the world, although she has not traveled far -- but with ASTRO her knowledge stretches beyond and she has the understanding of people and culture from around the world. Knowing how other children in the third world countries do not have the same sort of luxuries and privileges as her own, she generously contributes her precious belongings to her friend, Amar. A touching spot, revealing the gentle, caring and compassionate mind of an innocent child.
Key Production/ Post Production Personnel
Editor: Ng Soo Siung;
Film Director: Al Isaac;
Compositing: Chan Moon Choong;
Post Producer: Geoff Millichamp
Very good, the best ad from Astro by far.
porkisgood4u 2 years ago
very good vid
freakabd1291 3 years ago