http://www.ressacmedia.com/blog/social-media/behind-the-scenes-one-drop-socia...
On October 9th, ONE DROP's global event Moving Stars and Earth for Water was broadcasted live on several websites. From Space, ONE DROPs founder Guy Laliberté was connecting with several celebrities such as Al Gore, U2s Bono and Shakira to raise awareness on water related issues. Behind the scenes, Ressac Media was involved in the social media strategy carrying the message out to the people and into their own networks.
The attached video gives you a backstage access into our Social Media War Room during the event. Ten social media specialists were monitoring and animating chats around the globe with thousands of engaged viewers.
Music by Nitropox@CCmixter http://ccmixter.org/files/Mixro/16474
Licensed under Creative Commons - Attribution Noncommercial (3.0)
Bravo les gars!
rochcourcy 2 years ago 3