Cisco on the Importance of Online Video

Video is everywhere and it is growing. What's the future? Why should you care? Watch this explanation fit for a four year old.

More about this video:
This video provides a solid, clear definition of online video technology for a non-technical audience.

In preparation for the launch of Cisco's new corporate website in early 2011, we developed a series of videos, this being one, focused on our main areas of business. As these videos get shared and viewed, our hope is that they will not only show our relevance in these areas, but also provide a better understanding of why you should care about these areas of technology. These are videos that serve not only to educate those outside the tech industry, but also influencers - whether they be investors, analysts, media, or business leaders - who are looking for solid, creative ways to explain the techiest of tech topics in simple terms. Enjoy!

For more information visit: newsroom.cisco.com

Sources:
Cisco Visual Networking Index, 2009-2014

Full script:
((Niko - disgusted, throws the straw off to the side))


You know, demand for video is growing like crazy. These days there's so much online content you can't even decide what to watch. And there are more and more choices every day!

Think I'm exaggerating? Well teethe on this for a second...

Every minute an average of 24 hours of video is uploaded to YouTube!

Just 3 years from now, 91% of Internet traffic worldwide will be video .


Most of it's gonna be watched on your phone. On the go. You follow?

Here's a clever analogy - or metaphor - or whatever ... Imagine this tiny little itty bitty straw is the network. Now watch...


- demand for video surges. We're not just watching videos passively anymore - we're watching each other -- connecting - communicating through REAL TIME video.

Poof! The network grows up - not just bigger and faster - but smarter; an intelligent network able to detect and be responsive to different kinds of data to make sure video plays on whatever device you're using -from a TV to a smartphone - no matter what your bandwidth or signal strength is - bringing you video that's crystal clear and reliable. And delivers videos you want automatically.

Get ready for big changes. Video conferencing across organizations? It's gonna grow 10 fold in the next few years, transforming how we work...

...how doctors treat patients.

... how teachers educate - exposing kids to all sorts of people and places that would have been impossible just a few years ago.

What I'm saying is, this is your world and you gotta get ahead in it. You gotta leave all that kiddie technology behind, go grab a Flip, an iPad, and get on this. You get what I'm saying?

Category:

Science & Technology

Tags:

• internet video
• business video
• online
• video;
• definition
• of
• video

[anyvideoanywhere]

Great video and so true!!