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Focus Group

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Uploaded by on May 24, 2008

A clear demonstration of how focus groups help make advertising better.

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Education

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Standard YouTube License

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  • I think my favorite part is how Apple commercials now are bright, happy dancing people with the Apple logo and ubiqitous white earbuds clearly demonstrated... almost exactly the way the focus group suggests.

  • this is my life. Seriously. 

  • Chimpanzee? Seriously?

  • So true. Why we even bother with focus groups to test ads, is beyond me.

  • ahahaha

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