Euphonic Sound | New Music discussion with Terry Kerr and James Pew Pt.3
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Uploaded by EuphonicSound on Jan 19, 2010
Part three of seven. Terry Kerr and James Pew discuss the current state of the independent music business, and the steps indie artists should be taking to ensure a solid career and future.
- 0 likes, 1 dislikes
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The biggest problem for indie-bands is that nobody gives a crap, and why should they? They're interested in success (like everybody else), they have minimal interest in developing their art (like everybody else).
xwsftassell 2 years ago
whoops, what frigging account have i used here??? Another good tip, multiple fake accounts and fans- if properly disguised!
bsotnikow 2 years ago
I know an artist whose art is sending out blanket spam messages. People actual try to get into his lists because the content of the spam is so interesting.
bsotnikow 2 years ago
Remi. I love sending friend requests always have. My myface, spacebook and youtube audiences were all created in this way. Sure there is a percentile who become angry at getting strange add requests, but there is also a percentile who like the content and couldn't care less how they found out about it. Back to what i said, if your content is good enough, sending out a little interruption marketing is a good thing. Conversely, spending your time trying to make friends may be less efficient.
bsotnikow 2 years ago
Great talk! Couple things i don't agree with though, i think you know this. Social marketing is viral marketing. Sure, you can take it further through your own efforts, but the fundamental way by which these sites operate is viral- you really do benefit immediately from opening an account. Also, interruption marketing works, spamming works- it all depends on your product. The better your product the more negative marketing your audience is able to endure. . . .
bsotnikow 2 years ago