Mousharaka, the theme for Icograda Design Week in Qatar, means Collaboration. To set a prime underlying core of the conference message and to express the theme in some metaphorical way, I thought to depict the subject matter and its various manifestations in simple dynamic units. These reflective units, which may possess elaborative transformations, could be a way of conditioning the audience, so that when the conference actually begins, viewers would already have an emotional resonance with it.
Great work, Muqeem!
davidbermancom 2 years ago