Ad Testing with Tobii T60 XL Eye Tracker and Tobii Studio

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Uploaded by on Jun 23, 2009

An Ad Testing Illustration using a Tobii T60 XL Eye Tracker and Tobii Studio.

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  • great software etc,but it seems that preprogramming of the mind , how you were bought up,plays a role in what you look at .eg; the guys im sure were looking at the picture of the woman.so then the marketing departments will then produce more products etc based on this ,so more crap to sell.we are trained to think that someting is good through color ,symbols etc it becomes natural for us ,but is it really the best product or information, without full research

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