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Community Marketing: Enabling and Fostering Interaction On Your Site (PART 5)

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Uploaded by on Sep 28, 2009

Part 5 of Percussion Software's Community Marketing Webinar. Covers best practices for implementing user-generated content such as comments, product reviews, ratings, polls, and rich media on your web site.

Watching this webinar will impart information on how leveraging peer endorsement can lift conversation rates and drive more sales, leads, or revenue; show different ways of fostering participation on your website - comments, ratings, reviews, and polls; and list actionable steps you can take and best practices for implementing community features.

Presented by Chris Oquist, Marketing Manager, and Nate Barad, Director of Solutions, at Percussion Software. Also features Patrick Lapenna, New Media Developer at Grand Rapids Community College.

Percussion Software is a leading provider of enterprise web content management solutions.

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