Big Ten spot 2 with Talib Kweli

Big Ten Basketball spot 2 starring Talib Kweli. Kweli traveled to Chicago for a day to shoot two spots for the Big. He wrote the 2 raps and I shot and directed him on a rotating turntable in front of a green screen and later composited him in an arena setting in Adobe After Effects.

The only thing real was Talib, his DJ and the dancers. I also shot some vintage TVs rotating on the turntable. I created all the set pieces in Adobe Photoshop.

Also check out the raw green screen rough cut.

I wrote a tutorial on the process here at CreativeCow.net
http://magazine.creativecow.net/article/building-a-3d-world-in-after-effects

Dont forget to check out Big Ten spot 1.

Bill ONeil

Category:

Entertainment

Tags:

• Big Ten
• spot
• Talib Kweli
• Bill O'Neil
• Director
• After Effects
• Photoshop
• Green Screen
• Tutorial