What makes SAC Federal Credit Union a unique financial institution is often hard to pinpoint, because it is everywhere and everything -- a sense of mission, a shared value system, an approach to the job that often goes unspoken. So, when we set about capturing the culture of "people helping people" it was difficult for SAC to identify specific stories because they all seemed so ordinary to them. Taken as a whole, all of the many everyday stories thread together to form a rich tapestry of community development, revitalization and prosperity. One of the stories we locked into was about a first grade classroom at Indian Hill Elementary, where SAC has volunteered to teach financial literacy. In addition to a 30 second television commercial, we produced this long-form video story for the web.
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