Future corporate responsibility: make strong business case. Strategies for growth - keynote speaker

http://www.globalchange.com Strategies for growth. Show how market share grows with strong corporate values, stronger brand image and brand awareness, better marketing . Price business case and value of corporate and social responsibility, impact on bottom line profits, market share, brand strength, corporate image, war for talent, staff retention and recruitment. How emphasis on shareholder value is changing with realisation that focus on shareholder value is fast way to destroy it unless also focussed on customers, ethics, corporate values and so on. Why public mood is vital to business strategy, customer retention / loyalty and predicting market swings. Why we need to look at emotion and realise that market pricing of equities is often irrational with overshooting and overshooting. Impact on banks, banking, investment. Conference keynote speaker Patrick Dixon. Issues for banks, banking, investors, pension funds, investment funds, energy, oil industry, utilities, manufacturing, logistics, packaging, waste management, travel, transport and tourism industries, real estate and construction.

Category:

Education

Tags:

• shareholder
• profit
• business
• ethics
• corporate
• values
• social
• responsibility
• customers
• clients
• markets
• equities
• automotive
• energy
• waste
• oil
• manufacturing

[DavidAKZ]

Isn't playing to peoples emotions just more exploitation ?

[pjvdixon]

@DavidAKZ If you want to change the world, need to touch people's minds and hearts to win them over one by one. Emotions for most people are powerful forces - often ignored by people who try only to win arguments with facts, and then get depressed at how little people change. We need both.

[DavidAKZ]

@pjvdixon The current battle against financial interests and debt is only going to be won with intelligence and clarity of thought - using logic perhaps but beyond logic. Perhaps with emotion but I am suspicious. Otherwise it will be the emotion of WW3 I fear to 'keep prices stable' (FED mandate together with maintaining (un)employment in the US currently running @ 20% with 50m people on food stamps.)

[slapcompany]

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[corporatekeynote]

I just love to run in to these type experiences in today’s cynical and lost environment.