Universal Centennial - Restoring the Classics - A Lifetime of Memories

Universal Centennial - Restoring the Classics - A Lifetime of Memories
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Universal will mark its 100th anniversary in 2012, and will commemorate its centennial with a yearlong celebration honoring the studio's rich film history and cultural legacy. The campaign draws its inspiration from Universal's extraordinary and diverse library of films, many of which will be highlighted throughout the year, and is designed to engage fans of all ages in the art of moviemaking.

A significant element of the centennial includes the extensive restoration of 13 of the studio's most beloved titles such as To Kill a Mockingbird, All Quiet on the Western Front, Jaws, The Sting, Out of Africa, Frankenstein and Schindler's List.

Universal Studios Home Entertainment will kick off the celebration in January with a special 50th anniversary release of To Kill a Mockingbird, debuting on Blu-rayTM for the first time ever. Throughout the year, Universal will pay tribute to other influential films in the Universal library with special events and Blu-rayTM releases of such iconic classics as Jaws and E.T.: The Extra-Terrestrial, which celebrates its 30th anniversary.

Universal will reveal an updated animated logo tied to the centennial. The animated logo will make its first appearance in front of Dr. Seuss' The Lorax at its premiere in February, and for that film's U.S. theatrical release on March 2nd. (The new static version of this logo is unveiled today and is featured at the top of this release.) Other activities surrounding the studio's 100th anniversary include a vibrant social media campaign, special events, theme park activities, promotions and many surprises to engage fans throughout the yearlong celebration.




"This is a proud moment for all of us who've had the privilege of working at Universal Pictures," said Ron Meyer, Universal Studios President and COO. "Our centennial is designed to bring special memories back to longtime movie lovers and fans, and to engage new audiences with our extraordinary library of films for the first time. Our goal, 100 years later, is to preserve, restore and continue the iconic legacy of this studio for generations to come."

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• Category

  Film & Animation

[Robert Mendez]

I don't understand all this hatred towards the restoration process. I can understand the need to preserve these films but at the same time they're not throwing them away, now are they. They're not spending millions of dollars remaking them. They're simply restoring them so that generations to come can enjoy what all of these film's creators wanted audiences to enjoy and that is the wonderful stories and characters, not the rips and tears.

[Captain00KIrk]

I have no problem with restoration at all whatsoever. As long as it is involving cleaning up scratches, getting rid of hiss and crackles, and clearing up the picture without losing the detail, I am completely fine with it. I think Universal knows what they are doing, and they seem to care about fixing things without changing aspects of the movie, unlike what George Lucas did. Sure, he re-mastered his films, but look at all the technical changes he did.

[Jose Barrera]

Just imagine, if we can do this in our time period, imagine how much restoration will look like in the further future! It will look so HD it will be as if it were a movie from 2013

[waltdisney19282008]

... yeah and it is also a sin to not watch the entirety of to kill a mocking bird in The Darkness (no seriously, the devs actually put the whole film into a game)

[Brandon Reina]

the perfect man (2005) wasn't in this video. neither did bring it on (2000) or meet the parents (2000).

[nonayabeesnas]

When it comes to Universal, people usually don't take too kindly to the excessive DNR and Edge Enhancement that they add to catalog titles sometimes.

Take 'To Kill A Mockingbird' for example. During the remastering process, I don't understand why they had to DNR that scene when it clearly removes some detail. The original film creators did that 'blow up' zoom for a reason.

Although it is a reason I must say I'm not sure of.

[Charles Gonzales]

So far love my DVDs/BlueRay! super clear! thanks Universal!

[inutonmoms]

@MegaFlintstoner yea i deff agree with alot of that but warner and criterion dnr alot less then universal...film grain is what makes film film and these fuckers just want everything to look digital and lifeless

[MegaFlintstoner]

I don't know if any one of them is "the best." These studios still have an adverse reaction to natural film grain and usually scrub the detail out of the image with over-filtration, DNR, and other techniques. They apply "modern" color timings of teal and amber to just about any catalog title when the cinematographer NEVER intended it to look like that. And they pump the contrast and blow out the highlights to make it look "modern." That, sadly, seems to be the rule and not the exception.

[inutonmoms]

And criterion

[inutonmoms]

Lol universal is literally the worst studio at restoring catalog titles...warners the best!!

[TheVenom160]

Love whats going on with the classics