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Grounded Creativity - understanding organisations through the arts

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Uploaded by on Oct 13, 2010

I created this animated "Ad" for Grounded Creativity as a way of showing what we do - through images and music rather than through words.

Chris Nichols and Mark Harmer, founders of Grounded Creativity, invite people in organisations to use art and music as a way of revealing how they work with others. This approach can be used as a way of exploring and uncovering what's going on in organisations: for example, Grounded Creativity has been used to understand the impact of organisational values at local level in a university, to help a large airline explore its response to new competition, and to explore how individuals might respond to pressure within their teams.

To see more visit http://www.groundedcreativity.com

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