Upload

Loading icon Loading...

This video is unavailable.

NMA threatened over 'Elf on the Shelf' satirical video

Sign in to YouTube

Sign in with your Google Account (YouTube, Google+, Gmail, Orkut, Picasa, or Chrome) to like Taiwanese Animators's video.

Sign in to YouTube

Sign in with your Google Account (YouTube, Google+, Gmail, Orkut, Picasa, or Chrome) to dislike Taiwanese Animators's video.

Sign in to YouTube

Sign in with your Google Account (YouTube, Google+, Gmail, Orkut, Picasa, or Chrome) to add Taiwanese Animators's video to your playlist.

Uploaded on Dec 19, 2011

Before Christmas 2011, on Dec. 12, Next Media Animation released a satirical video animation about The Elf on the Shelf, a doll marketed by Georgia book publisher CCA and B. It got attention of the company's lawyers, who sent a letter to NMA threatening legal action for alleged defamation and trademark infringement.

FOR MORE NEXT MEDIA ANIMATION, GO TO: http://www.youtube.com/subscription_c...
Facebook http://www.facebook.com/NMAtv
Twitter @nmatv http://www.twitter.com/nmatv
Tumblr http://nmatv.tumblr.com
Google+ http://gplus.to/NMAtv
Web http://www.nma.tv

"Elf on the Shelf all the rage for Christmas 2011" drew upon a publicly expressed sentiment that the infant-sized elf doll — which, according to the accompanying storybook, keeps careful watch over a household on behalf of Santa Claus — is nothing more but a creepy way to coerce children into behaving and parents into buying Elf on the Shelf products. These ideas were taken to their hyperbolic conclusion by NMA in our parody of The Elf on the Shelf viral marketing as part of a more general satirization of how such products threaten the ethical pillars on which Christmas is built, namely, "to be good for goodness sake."

- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -

FOR MORE NMA IN ENGLISH, GO TO: http://www.youtube.com/subscription_c...

FOR MORE APPLE DAILY ENGLISH, GO TO: http://www.youtube.com/subscription_c...

FOR MORE TOMONEWS JP, GO TO: http://www.youtube.com/subscription_c...




***

Loading icon Loading...

Loading icon Loading...

Loading icon Loading...

Loading icon Loading...

Ratings have been disabled for this video.
Rating is available when the video has been rented.
This feature is not available right now. Please try again later.

Loading icon Loading...

Advertisement
Loading...
Working...
to add this to Watch Later

Add to