Alert icon
We're changing our privacy policy. This stuff matters.  Learn more  Dismiss

Amanda Watlington, Searching for Profit, on fast track to search fluency for C-level executives

Loading...

Sign in or sign up now!
190 views
Loading...
Alert icon
Sign in or sign up now!
Alert icon

Uploaded by on Apr 9, 2009

Greg Jarboe, SEO-PR, interviews Amanda Watlington, CEO of Searching for Profit, about her speaking on the fast track to search fluency for C-level executives panel at SES New York. Amanda says this was the first time that SES produced a session panel for C-level executives who manage search. Amanda says because search has become more complex, particularly with universal search, it must be managed through a matrix. Amanda says the search marketer now has new tasks and responsibilities. The more a C-level executive knows how to manage search, the better they will be able to. Amanda says half of all online expenditures are spent on search. Amanda also announces that she will be taking a 4 hour training session for C-level executives on the road to Denver on April 27.

  • likes, 0 dislikes

Link to this comment:

Share to:
see all

All Comments (2)

Sign In or Sign Up now to post a comment!
Loading...

0 / 00Unsaved Playlist Return to active list
    1. Your queue is empty. Add videos to your queue using this button:
      or sign in to load a different list.
    Loading...Loading...Saving...
    • Clear all videos from this list
    • Learn more