Media training for the media trainer; interview rehearsal

Sometimes PR people can act like doctors who make bad patients when it comes to doing their own media interviews. Therefore, I've always been pretty determined to avoid hypocrisy when I advise clients to prepare messages and do a dry-run interview Q&A beforehand by always doing the same myself. This is a very informal rehearsal tape for a TV interview I did in 2003 while Managing Director of Edelman Korea (together with colleagues Chris Jun and Jill Lee). I was especially keen to do a good job in the interview that ultimately aired because having trained hundreds of executives over 20 years in North America and North Asia, for me to do a poor interview would be unthinkable.

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People & Blogs

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• PR
• public
• relations
• communications
• publicity
• edelman
• korea
• media
• training