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The Evolution of Keith Ferrazzi's #1 NY Times Bestselling Book, "Who's Got Your Back"

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Uploaded by on Jul 26, 2009

This is the story of how Keith Ferrazzi came up with the concept for "Who's Got Your Back", predicated on the concept that if you CHANGE YOUR RELATIONSHIPS, YOU CHANGE YOUR LIFE! You don't have to go it alone. Who's Got Your Back gives you the roadmap of how to create lifeline relationship groups of people who refuse to let each other fail. For more info, go to www.keithferrazzi.com

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