Bal Mundkur, Gerson Da Cunha launch Adkatha @ AdAsia 2011

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Uploaded by on Nov 1, 2011

Advertising veterans Bal Mundkur and Gerson Da Cunha launch their book Adkatha - The story of advertising @ AdAsia 2011. Complete coverage of AdAsia 2011 exclusively by exchange4media.com, the web streaming partners for the conference this year.

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