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Aero-TV: Staying On Course -- Piper's 2009 Strategies

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Uploaded by on Apr 19, 2009

CEO Jim Bass Is Keeping Piper On Track

While a number of new and revolutionary companies get a fair share of the media spotlight, industry veteran Piper Aircraft, one of the oldest GA manufacturers in the world, keeps on an evolutionary path that has kept them alive... and making progress while a number of their competitors have disappeared.

The architect of this strategy is Piper CEO, Jim Bass, who has take a solidly evolutionary approach to growing Piper Aircraft to the point where it now prepares to field its first jet aircraft...

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