The following is a Public Service Announcement created by The Vision Council in 2006. In total, the PSA campaign had nearly 66,000 impressions. VIEWED by nearly 43,000 on television; HEARD by over 20,000 on the radio; SEEN by over 3,000 consumers in print.
Co-owned by Reed Exhibitions and The Vision Council, International Vision Expo gives back to the entire ophthalmic community. Proceeds from International Vision Expo are used by The Vision Council to educate millions of consumers about the importance of vision care and the options in eyewear and other related products.
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