TOC 2011: Brian O'Leary, "Context First: A Unified Field Theory of Publishing"

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Uploaded by on Feb 22, 2011

Brian O'Leary (Magellan Media),
"Context First: A Unified Field Theory of Publishing"

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  • You've got to pay attention, but there's some golden observations in this speech. My favorite two are: "open your api or someone else will, you can't have a unified theory without pirates" and "concept piracy is the consequence of a bad api." I will submit that piracy of ANY kind is failure of a system to effectively distribute products that people want. #freeCulture

  • The message from this is "Open up your API". Many are afraid that their content will become a commodity without ways to make money from the content flowing through their APIs.

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