Amnesty: Wake up, humans!

10th December 1948 : 48 nations sign the Universal Declaration of Human Rights.
60 years later : human rights are still flouted. To awake the defender of human rights that is asleep in each and every one of us, Amnesty International Belgium created a series of experiments Via hidden cameras, SMSes, internet, personal letters,
e-mails and posters which deprived Belgians of their human rights, Amnesty wanted to prove those rights still need you to defend them. Wake up, humans !

CREDITS :

Client: Amnesty International
Agency: Air Brussels-Paris
CD: Véronique Sels
Copy: Gregory Ginterdaele, Véronique Sels
AD: Marie-Laure Cliquennois
Production Company: LOVO Films
Director: TheDeck & LeNitch
Media: Posters, SMS, mail, DM, films, stunt, etc.

Category:

Nonprofits & Activism

Tags:

• amnesty
• international
• birthday
• wake
• up
• humans
• Clio2009
• air
• pub
• innovative
• integrated

[gromain23]

great campaign

[oceanwader]

WOW. Just WOW.

[adam2727cc]

*clap clap clap*

[bigdaddyquey]

One world, One race -- Human race

[daphtann]

brilliant.

[WickedMo13]

God bless people who still believe in democracy, I need to move out of the U.S. not to say people wouldnt stand up for others here, a lot would, but take action and call or send letters would be more difficult.

[pac1811]

Peter Joseph: "Where are we going?" Nov. 15th '09 1/2

[pac1811]

The Venus Project Lecture City University of London. Jacque Fresco & Roxanne Meadows October 3rd, 2009 Lecture in London, England.

[propertyofranger]

Fantastic!!

[anatash]

great video (: wish something like this would be shown in brazilian television!

[MarkGarrison]

This is by far one of the most amazing and inspiring videos I have ever seen in my entire life. Shows that it shouldn't take losing your own rights to want to defend everyone's.

[0strachowa]

stay human!