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Boomers and Seniors: Targeting a Lucrative Market (Recon Thursday/Positioning)

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Published on Nov 1, 2012

https://www.facebook.com/onceadaymark... Are you tracking boomers and seniors? Jim Glover, That Branding Guy, shares fascinating statistics about why you should target boomers and seniors in his Once a Day Marketing video advice. Quick Glimpse: They have money and they are willing to spend it.

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