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IAVA Launches "A Piece of the High Life" Campaign

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Uploaded by on Jul 6, 2010

On July 4th, IAVA's Tom Tarantino discussed simple ways Americans can help give new veterans a 'piece of the High Life' this summer by donating bottle caps for IAVA's new campaign with Miller High Life. Miller will donate more than $1 million in once-in-a-lifetime experiences to new veterans and their families from baseball tickets to NASCAR passes and more. Visit IAVA's Rucksack at http://therucksack.org/ for more details.

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