Yell Pop Up Tutorial with Dan Thompson

Yell's new activity, Ministry of Found, is here to help consumers set up their own Pop Up Enterprise, making shop space accessible to all, not just big brands. The Ministry of Found campaign consists of working with a number of successful entrepreneurs to create tutorials that offer invaluable advice to potential new business owners, and will demonstrate exactly how to do it with an innovative new PUE of the same name.

Here, Dan Thompson - Founder of The Empty Shop Network which rejuvenates abandoned spaces into pop-up shops and arts ventures, talks about how to find the perfect venue, how to promote it and most importantly how to 'charm the keys out of people'.

Read more on the Ministry of Found blog http://ministry-of-found.com/

Video also available via the Yell marketing advice centre at http://marketing.yell.com/advice-insights/pop-up-dan-thompson.html

Category:

Howto & Style

Tags:

• how to
• Yell
• Pop-up
• Empty shop network