35 years of LBC Radio Jingles

To celebrate 35 years of LBC, take a look back at some of the jingles used over the 35 years from the London Broadcasting Company to London's Biggest Conversation. 1973 - 2008.

1973 - where it all starts: "This is London Broadcasting, the news and information voice of independent radio". 1974 brought the famous Jeff Wayne jingles, with the distinctive "LBC" trio of notes, where 'News Come First'.

Then onto more Jeff Wayne variations of 1980, 1982 and 1984, before David Arnold's 1986 jingles. Gone was the familiar, and recognisable 3 "LBC" notes.

1989 saw the frequency split, with the advent of LBC Crown FM on 97.3 and London Talkback Radio on 1152AM. Crown FM did not work, and the station became unprofitable. By mid 1990, the Crown FM name was dropped in favour of LBC Newstalk.

In October 1994 the LBC name dissapared from the airwaves, when the Radio Authority did not renew its license. The stations were renamed to London News 97.3 and London News Talk 1152, and along came a brand new sound with it. During 1996 the LBC brand made a return to the airwaves, along with the familiar station sound. This was updated in 2000.

In January 2003, LBC swapped the AM and FM services. Rolling news moved over to AM to become LBC News 1152 and the phone-in element moved to FM becomming LBC 97.3FM.

2005 and David Lloyd became the station's MD. Along with new jingles, he brought London "entertaining" conversation. 2006 and 2007 saw minor updates to the jingles, but still retaining the basic sound.

After Lloyd left, so did the 'entertaining conversation' with the station returning to a more news-focused output. This new era came with a new station sound in February 2008.

LBC 97.3 35 years of Broadcasting to London - where news still comes first.

More history here:
http://www.guardian.co.uk/media/2002/dec/04/radio.broadcasting

Category:

Entertainment

Tags:

• Radio
• LBC
• 97.3
• Newstalk
• Crown
• FM
• 1152
• AM
• Talkback
• Londons
• Biggest
• Conversation

[exsoulagent]

talk about a trip down memory lane! :-)

anyone know where I can get hold of 1970s LBC radio ad's - I'm looking for the 'Houndsditch Warehouse' one - would be amazed if it's about online

[yelkcubb]

@exsoulagent Ive uploaded it

[ldncalling]

good lad. did u record the opening day of the new imaging or is it from my video? :O

great memories anyways :D

[yelkcubb]

I recorded that day myself :-D

[mark9165]

The 1974 jingle is the one i remember best.

[simonwhu]

Yer good until Lady Porter got hold of it!

[thisiszaphodbeeblebr]

@marcus577 It's out there on the web.

[thisiszaphodbeeblebr]

1994 is the weakest.

Ah sweet memories!!!

[marcus577]

Can't find any photo of Monty Modlin he was a presenter around the mid to late 70s when it was broadcast from Gough Square.

[MyAccount4TrollingU]

This is so hot. It makes me want to self-suck.

[cbak12sg]

There must be more from the 70s: "This is am on LBC"; "this is Newswatch on LBC"; "if it's worth thinking about, it's worth talking about, call Brian Hayes now 353 8111"; "news on the hour every hour from LBC"; "LBC, 261 metres and 1151 kilohertz, where news comes first"; "LBC News presents Night Final, a comprehensive round up of today's world, national and London news, Night Final"

[cransley]

Yeah - Great memories. Remember the opening still :-( first carrier that lit up the little stereo light apart from the odd broadcast from Radio 2. Then joined the station in it's prime for 15 years in 1983. Must hunt through some old ROT's to add to the collection. (Jonnie Perry)

[sierradelta07]

@LionRock08 All those name are UK talkradio legends. Used to listen to Clive Bull all night most nights. Loved Tommy Boyd. Catch it some Sunday mornings now but it's not the same. Not real keen on Steve Allen.

[sierradelta07]

@LionRock08 All those name are UK talkradio legends. Catch it some Sunday mornings now but it's not the same.