Advertising: The Good, The Bad and The Ugly

In today's consumer-driven culture, it seems the only place you can go to avoid advertising is...to sleep! This talk by Dante Pirouz, professor at Western's Richard Ivey School of Business, explores how advertising and marketing affects our brains in both surprisingly useful and detrimental ways based on the latest research by consumer psychologists.

• Category

  Education

[HABHDAY]

Thanks for the Front-line video.Good info.

[SPC Kevyn Mack]

Shittiest cameraman ever.

[Ashik Shafi]

What is missed in the presentation is that advertising a deception/trick/plot to get your money and give it to the super rich wall street princes.

[TheodoreMcFail]

A hipster commercial? Come on.

[sus1990online]

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[thienle282]

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[Mary Gresham]

this is an excellent overview of how a psychologist studies and looks at the world of advertising..