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Love & Marketing

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Uploaded by on Nov 6, 2008

"You can't be wise and in love at the same time." - Bob Dylan. This is a much better marketing quote than people realise, why it went over so many people's heads I don't understand.

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People & Blogs

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  • Excellent question. Basically this: brands we fall in love with we have no way to be objective about. If you can get your consumers to fall in love with you, you'll have a much easier time bringing new products to market.

    Of course it's much more fun talking about Love Jones than saying it that briefly!

  • what the f*** is this about ?

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