Inside Soho's Artisanal-Ice-Cream Truck

This summer, 24-year-old Ben Van Leeuwen started making his own organic ice cream and selling it out of a refurbished postal truck in Soho. Leeuwen has since parked another truck on the Upper West Side, with plans for a third in Brooklyn. His high-end flavors, like giandujia with Michel Cluizel chocolate and Piedmont hazelnuts, will be sold in Whole Foods and Murray's Cheese come September. Watch the video to see exactly how to make an artisanal sundae. Video by Jonah Green.

Category:

Howto & Style

Tags:

• ice
• cream
• treats
• sweets
• truck
• soho
• new
• york
• nymag
• food

[eos008]

after all that he put reddi whip on the sundae

[156bass]

1:24 just says HAPPYYYYYY! :D she light's up like a 3yr old :P haha

[andym0rand02]

Free Reply Button-------> 0:00.

[crazypianolady]

What a character, and hot too! :P

[rachrox29]

I am so jealous! :P

[Sneakfreek95]

LOLZ coco nips... Also at 1:00 he says our homemade vanilla...(extract) while walking away from the camera.

[6sontuyos]

he may dont go out of his city hole , dieying ,

there is many places that make real artesanal in texas.

dork

[6sontuyos]

that is noting artesanak, why you americans put fancy names to what was made scrach hand made , today called ORGANIC.

sucks

[curlysoo]

Where is this normally located?

I want to check it out???