This is the script we used to pitch the idea to Will Primos and his staff. They went for it. God bless them for giving it a shot...no pun intended.
The 4th TV spot.
PLEASE NOTE that Primos, a great company of very funny professionals, no longer endorses this campaign. I place them here as a demo-reel and for those who worked so hard to create them. To learn more about the campaign, see PACT# 1.
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