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Emotions drive buyer behavior in a recession

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Uploaded by on Jun 30, 2009

As a result of this video you and your organization will:
•Position yourself in the mind of your customers to generate far more business.
•Understanding the powerful underlying buying emotions of the Hero, Outlaw and Magician.
•Capture greater market share by understanding what underlying emotions your product or service triggers in the mind of your customer.

To read the entire column or download the podcast visit us at www.TheDreamSpeaker.com
Email Joe Murtagh at Joe@TheDreamSpeaker.com

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