Poem by Taylor Mali (TaylorMali.com). This is one of the best examples of kenetic typography I've seen! Another one that is just as good is made by caracter2, http://www.youtube.com/watch?v=N0LIvrxf-R0
Kinetic typography is just a fancy word for "moving text". As the name says this animation technique mixes motion and text. The text is presented in a certain way to convey or evoke an idea or emotion in the viewer, making it work well for songs, movie quotes, information and TV commercials. Kinetic typography is often spotted in movie credits.
The great thing about a good kinetic typography piece is that by using just typography, sound, colours and animation they evoke strong feelings in the viewer.
This is obviously an artform in and of themselves, and as a lover of words and lettering, I found it very hard to stop this video and move onto another one, so I did not :-D
RomanticLinguaphilia 3 months ago