David Hale (NIH) - H1N1: How Social Media Improves Comm. & Collab. For Public Health

See http://www.socialmediahit.com/ for more information.

While many individuals and organizations turned to traditional news sources online and physicians looked to their fax machines for updates during the recent H1N1 Influenza outbreak, a growing number of patients and providers found that faster, more reliable, and more accurate information could be obtained through emerging social media outlets. This panel will focus on how innovative Social Media tools have been used and will continue to be deployed; to enhance detection, accelerate dissemination of accurate information, and improve patient care for H1N1 and any future public health events.

Panel discussion included how:

- The CDC broke new ground using Twitter and YouTube to provide more timely updates to the general public during H1N1 and now has more than 490,000 followers on Twitter
- Ozmosis teamed with Veratect to provide physicians with near real-time event reporting to improve situational awareness and enabled providers to collaborate and communicate virtually through secure channels
- The NIH has begun testing a new Surveillance capability by employing Natural Language Processing of Twitter (H1N1) Posts using a semantic MEDLINE prototype

Category:

Science & Technology

Tags:

• #smhitdc
• smhitdc
• amplify public affairs
• clinovations
• ozmosis
• social media
• health
• HIT
• CDC
• NIH
• H1N1
• public health