On the 21st September 2011, the fourth edition of Sports Marketing 360 took place at the BT Auditorium in London.
This conference event is the ultimate interactive forum for a sector which never stands still.
Topics for discussion at Sports Marketing 360 2011 included:
• Finding the X Factor. Successful sponsorship requires more than a great fit between brand and property, what is that elusive X factor?
• Digital Deities - Website, Social Media and Mobile tips and tricks from three industry gurus.
• Athletes Eye on Sports Marketing - a top international athlete gives us their personal insight into the world of sport sponsorship and marketing.
• Less is More? The growth, opportunity and risk of new short sports - Twenty20, Sevens Rugby, Powerplay golf etc.
• Sports Marketing 2012 and beyond an idustry leader discusses the future of our industry
For more information, go to www.sportsmarketing360.com
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