Business tv show: Google explains its fastest growing area

In this business tv show, Google’s European Enterprise Director Roberto Solimene explains the thinking that drives Google Enterprise, how they are working to organise the world’s information to make it more accessible and useful, and how these ideas could change the very way we work:

“So Google enterprise really was created like about three and a half years ago in the US. It started as I said before as a response to our customers or to the markets requesting to have a similar experience inside their companies as they had it on the internet. The first product was the Google search appliance and then in December 2004 we started the business here in Europe as well and it has been a fantastic growth.
We now have offices all over main Europe. We have sales, we have presales people, we have marketing people. We of course work together with the main Google organisation but it has been one of the fastest growing divisions inside the company.
The reason why there has been so much growth is because we have been simplifying tasks which were originally complex. So imagine using an iPod or using a TomTom, they are a very complex system in the background but very simple for the user. We want to bring the same experience to the users of our search appliance.
So imagine you are an employee and you go to the office and your searching your corporate intranet just as easily as when you are searching Google.com for example.
As a lot of people know our founders motto is to organise the world information and make it accessible and useful. We found out that more than 70 percent of the world’s information is actually behind a firewall. So imagine your corporate intranet, imagine your docs management system, imagine your databases, this is where most of the world’s information is.
We thought it was a great thing to do to bring our products to the corporate world as well as to the consumer world.”

See more business news television shows from Roberto Solimene at Google, as he gives his top expert business ...

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[felpaluche]

google is superb.

[businesstvdavid]

I'm always up for easy searching!

[businessexpertsdan]

I use lots of these Google products, docs is great, maps is awesome, and earth is just plain cool.

My only gripe is that they always seem to be stuck in beta.

[businessexpertsalli]

It's very obvious that Google does a lot of research into what products their consumers want. Their products always exceed customer expectations.

[BusinessExpertLouise]

Google has began an ever expanding industry on the internet. I agree with the comment made that you do take it and its advantages for granted when using the internet often.

[businessexpertsmatt]

If you are a business struggling with organising data; then Google search may be a great solution. It seems to work well on the internet so why not try it locally.

[businessexpertandre]

Bill Gates must have been chuffed that he didn't act quickly with search engines. Of course, this clearly isn't a very profitable field and that's why Google is just a small, unsuccessful, back garage business today. ;)

[businesstvkelsi]

Google is such a common thing these days, it's sometimes easy to forget how big Google really is becoming, it's probably most commonly just thought of as the search engine, but Google has created so many other great other products. I love GoogleDocs the most.

[businessexpertsjax]

I have only been recently accustom to some of the google applications. They are great, easy to use and so much more efficient and every week there seems to be a new add on to the application of some kind. My job would be hell with out them! And it's actually quite cool to put a face to google!

[businesstvrebecca]

They must have some incredible minds working at Google. They do all the complicated stuff so its simple for us to use